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9781933199061

IMC Handbook : Readings and Cases in Integrated Marketing Communications

IMC Handbook : Readings and Cases in Integrated Marketing Communications
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Product details

  • ISBN-13: 9781933199061
  • ISBN: 1933199067
  • Publication Date: 2015
  • Publisher: Racom Communications

AUTHOR

Kelly, J. Stephen, Jones, Susan K., Hagle, Richard A.

SUMMARY

Kelly, J. Stephen is the author of 'IMC Handbook : Readings and Cases in Integrated Marketing Communications', published 2015 under ISBN 9781933199061 and ISBN 1933199067.

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