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3616907

9780136690603

Strategy+tactics of Pricing

Strategy+tactics of Pricing
$58.06
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  • Comments: New. In shrink wrap. Looks like an interesting title!
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Product details

  • ISBN-13: 9780136690603
  • ISBN: 0136690602
  • Publisher: Prentice Hall PTR

AUTHOR

Nagle, Thomas T., Holden, Reed

SUMMARY

For senior/MBA-level course in Pricing Strategy or Managerial Economics. Practical in focus and lively in style, this text provides a comprehensive, managerially-focused guide to formulating pricing strategy.Nagle, Thomas T. is the author of 'Strategy+tactics of Pricing' with ISBN 9780136690603 and ISBN 0136690602.

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