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Leslie Ware has been writing the "Selling It" column for Consumer Reports since 1994. As the magazine's features editor, she has also worked on stories about everything from pizza to prescription drugs. Ware was formerly a senior editor at Audubon. Consumer Reports is a division of Consumers Union, a nonprofit, independent organization established to provide consumers with information and advice on products, services, health, and personal financeWare, Leslie is the author of 'Selling It The Incredible Shrinking Package and Other Marvels of Modern Marketing' with ISBN 9780393321722 and ISBN 039332172X.
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