1493220
9780787900502
Reveals the reasons why women have not been taken seriously as philanthropists, identifies model programs focusing on women's giving that have already been developed, and outlines new program models that organizations can tailor to their own female constituents. The practical advice will show fundraisers-both volunteer and professional, new and experienced, as well as consultants and other nonprofit staff members how to develop a gender-sensitive fundraising program by using an innovative eight step process.Shaw, Sondra C. is the author of 'Reinventing Fundraising Realizing the Potential of Women's Philanthropy', published 1995 under ISBN 9780787900502 and ISBN 0787900508.
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