On Holiday A History of Vacationing

"Lfgren doesn't purport to offer another potted narrative of tourism, shrewdly recognizing that this has now been done. Instead, he cherry-picks his way through a sampling of Swedish beach cottages, Mediterranean islets and advertising campaigns to deliver an impressionistic guided tour through the highlights of Western tourism, as perceived by the author....Lfgren's introduction and conclusion in fact turn out to be the most intellectually striking parts of the book, as they represent the most original thinking, packed with keen insights and peppered with bons mots. What's in between the bookends...is a highly memorable bricolage of anecdote, observation and truism. It is what makes ON HOLIDAY not just a valuable addition to the shelves of students of tourism but also an enjoyable and accessible read."Lofgren, Orvar is the author of 'On Holiday A History of Vacationing' with ISBN 9780756765057 and ISBN 0756765056.