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53761847

9780470181119

Marketing Research Essentials: WITH SPSS and Wiley Plus

Marketing Research Essentials: WITH SPSS and Wiley Plus

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Product details

  • ISBN-13: 9780470181119
  • ISBN: 0470181117
  • Edition: 6th
  • Publication Date: 2007
  • Publisher: John Wiley & Sons Inc

AUTHOR

Prof Carl McDaniel

SUMMARY

Prof Carl McDaniel is the author of 'Marketing Research Essentials: WITH SPSS and Wiley Plus', published 2007 under ISBN 9780470181119 and ISBN 0470181117.

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