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9780878916931
Marketing Principles Essentials (Essentials Study Guides)
by James E. Finch
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About this item
- Condition: Good
- Provider: JensonBooks Contact
- Provider Rating: 96%
- Ships From: Logan, UT
- Shipping: Standard
- Comments: This item shows signs of wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact , but may have aesthetic issues such as small tears, bends, scratches, and scuffs. Spine may also show signs of wear. Pages may include some notes and highlighting. May include "From the library of" labels. Satisfaction Guaranteed.
Product details
- ISBN-13: 9780878916931
- ISBN: 0878916938
- Publisher: Research & Education Association
AUTHOR
SUMMARY
Covers the marketing environment, market research, target markets, product planning and management, distribution systems, wholesaling and retailing, promotional strategy, pricing policies and strategies, marketing evaluation and control, marketing applications in special fields.James E. Finch is the author of 'Marketing Principles Essentials (Essentials Study Guides)' with ISBN 9780878916931 and ISBN 0878916938.
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