4681109
9781559721714
From Hula Hoops to Pet Rocks to Beverly Hills 90210, fads are the hot staples of American pop culture and business. Stu Taylor, who founded and runs the largest distributor of fad merchandise in the country, is here to take readers into the wild and crazy world of fads.Taylor, Stu is the author of 'Living in the Fad Lane: How to Turn Trends into Fortunes without Getting Left in the Dust' with ISBN 9781559721714 and ISBN 1559721715.
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