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9780073402925

Introduction to Information Systems

Introduction to Information Systems
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  • ISBN-13: 9780073402925
  • ISBN: 0073402923
  • Edition: 14
  • Publisher: McGraw-Hill

AUTHOR

James A. O'Brien, George Marakas

SUMMARY

O'Brien's Introduction to Information Systems 14e continues to reflect the movement toward enterprise-wide business applications. George Marakas from the University of Kansas joins as a co-author on this new edition. New real world case studies correspond with this curriculum shift. The text's focus is on teaching the general business manager how to use and manage the most current IT technologies such as the Internet, Intranets, and Extranets for enterprise collaboration, and how IT contributes to competitive advantage, reengineering business processes, problem solving, and decision-making.James A. O'Brien is the author of 'Introduction to Information Systems' with ISBN 9780073402925 and ISBN 0073402923.

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