Guerrilla Pr Wired: Waging A Successful Publicity Campaign On-Line, Offline, And Everywhere In Between

Michael Levine heads Levine Communications Office, which is among the entertainment world's most prominent and successful P.R. firms. Called "one of Hollywood's brightest and most respected executives" by USA Today, Levine has created P.R. campaigns for celebrity clients including Barbra Streisand, Michael Jackson, Michael J. Fox, Charlton Heston, Nancy Kerrigan, Demi Moore, and numerous others. He is the author of eleven previous books, including the bestsellers Guerrilla P.R., The Address Book: How to Reach Anyone Who's Anyone, and Lessons at the Halfway Point.Michael Levine is the author of 'Guerrilla Pr Wired: Waging A Successful Publicity Campaign On-Line, Offline, And Everywhere In Between', published 2001 under ISBN 9780071382311 and ISBN 0071382313.