783603
9780761966913
Focus Group Practice
by Puchta, Claudia, Potter, Jonathan
31245
About this item
- Condition: New
- Provider: LightningBooks Contact
- Provider Rating: 85%
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Product details
- ISBN-13: 9780761966913
- ISBN: 0761966919
- Publisher: SAGE Publications, Limited
AUTHOR
SUMMARY
Accessibly written, this text provides a picture of focus group moderation and interaction based on the study of what actually happens in high-class focus groups, and uses recent theories of interaction such as discourse and conversation analyses to throw light on the practice of moderation.Puchta, Claudia is the author of 'Focus Group Practice' with ISBN 9780761966913 and ISBN 0761966919.
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