141629

9781563672040

Fashion Advertising and Promotion

Fashion Advertising and Promotion
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  • ISBN-13: 9781563672040
  • ISBN: 1563672049
  • Publication Date: 1996
  • Publisher: Fairchild Books

AUTHOR

Diamond, Jay, Diamond, Ellen

SUMMARY

Jay Diamond is professor of marketing, retailing and fashion at Nassau Community College where he teaches courses on fashion and retailing. He has received such honours as Distinguished Professor of the State University of New York and the first Distinguished Achievement Award at Nassau Community College. He has written textbooks on retailing, fashion and related subjects and is co-creator and writer of a video series on fashion retailing. Ellen Diamond is an adjunct member of the department of marketing, retailing and fashion at Nassau Community College. Her paintings and lithographs are featured in galleries across the United States and she received the honour of membership to the National Association for Women Artists. She is also an author and co-author of textbooks on fashion retailing and visual merchandising and she co-created and wrote a video series on fashion retailing.Diamond, Jay is the author of 'Fashion Advertising and Promotion', published 1996 under ISBN 9781563672040 and ISBN 1563672049.

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