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9780714526157

Decoding Advertisements Ideology and Meaning in Advertising

Decoding Advertisements Ideology and Meaning in Advertising
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  • ISBN-13: 9780714526157
  • ISBN: 0714526150
  • Publication Date: 1994
  • Publisher: Consortium Book Sales & Dist

AUTHOR

Williamson, Judith

SUMMARY

Judith Williamson explains the ways in which images and ideologies work in advertising, offering concise and lucid definitions of political, semiotic and psychoanalytical terms.Williamson, Judith is the author of 'Decoding Advertisements Ideology and Meaning in Advertising', published 1994 under ISBN 9780714526157 and ISBN 0714526150.

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