557710
9781842642351
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Consumer China provides volume and value market size data for over 330 consumer markets (1996 - 2001). Combine this with full coverage of socio-economic parameters and you have a research tool capable of giving a complete picture of modern consumer trends in China. As well as statistics, an expert written overview of China outlines recent purchasing trends, and analyses the prospects and drawbacks of the country as a consumer market. Also included is detailed information on Hong Kong, making sure that you are fully informed of the latest developments in this dynamic region.Euromonitor Staff is the author of 'Consumer China 2003' with ISBN 9781842642351 and ISBN 1842642359.
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