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9780750680097
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Carefully structured to link information directly to the CIM syllabus, this coursebook text offers a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.Housden, Matthew is the author of 'Cim Coursebook 06/07 Marketing Research And Information ', published 2006 under ISBN 9780750680097 and ISBN 0750680091.
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