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9780256037135

Cases in Advertising and Promotion Management

Cases in Advertising and Promotion Management
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  • ISBN-13: 9780256037135
  • ISBN: 0256037132
  • Edition: 2
  • Publication Date: 1987
  • Publisher: McGraw-Hill Higher Education

AUTHOR

Quelch, John, Farris, Paul W.

SUMMARY

Quelch, John is the author of 'Cases in Advertising and Promotion Management', published 1987 under ISBN 9780256037135 and ISBN 0256037132.

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