26175626
9781563672187
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This practical text takes students step by step through the preproduction processes of apparel product development from planning through forecasting, fabricating, developing silhouettes and specifications, and pricing to sourcing. It demonstrates how these processes must be coordinated to get the right product to retail when consumers want it at a price they are willing to pay.Keiser, Sandra J. is the author of 'Beyond Design : The Synergy of Apparel Product Development' with ISBN 9781563672187 and ISBN 1563672189.
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