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30544593

9780132664264

Best Practice Cases in Branding, Strategic Brand Management

Best Practice Cases in Branding, Strategic Brand Management

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Product details

  • ISBN-13: 9780132664264
  • ISBN: 0132664267
  • Edition: 4
  • Publication Date: 2012
  • Publisher: Prentice Hall PTR

AUTHOR

Keller, Kevin

SUMMARY

Keller, Kevin is the author of 'Best Practice Cases in Branding, Strategic Brand Management', published 2012 under ISBN 9780132664264 and ISBN 0132664267.

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