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9780256015676

Basic Marketing: A Managerial Approach

Basic Marketing: A Managerial Approach
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  • Comments: New. In shrink wrap. Looks like an interesting title!

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  • Comments: Author: E. Jerome McCarthy

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  • ISBN-13: 9780256015676
  • ISBN: 0256015678
  • Edition: 5
  • Publication Date: 1975
  • Publisher: McGraw-Hill Higher Education

AUTHOR

McCarthy, E. Jerome

SUMMARY

McCarthy, E. Jerome is the author of 'Basic Marketing: A Managerial Approach', published 1975 under ISBN 9780256015676 and ISBN 0256015678.

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