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9780132606318

Advertising & IMC: Principles and Practice Plus New MyMarketingLab with Pearson eText -- Access Card Package (9th Edition)

Advertising & IMC: Principles and Practice Plus New MyMarketingLab with Pearson eText -- Access Card Package (9th Edition)
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  • Comments: ALTERNATE EDITION: This is a Brand New Softcover 9th edition textbook (Textbook only, it does not include Chapter 3.), which has virtually the same English content as the corresponding US edition. The major differences are the ISBN, cover picture and cover binding. This economy book cover is in color with bilingual languages while the content is in black/white. The book cover maybe contains wordings and restricted sales disclaimer. Very fast worldwide shipment in 2-5 days

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  • ISBN-13: 9780132606318
  • ISBN: 0132606313
  • Edition: 9
  • Publication Date: 2012
  • Publisher: Prentice Hall

AUTHOR

William D. Wells, Nancy D Mitchell, Sandra Moriarty

SUMMARY

William D. Wells is the author of 'Advertising & IMC: Principles and Practice Plus New MyMarketingLab with Pearson eText -- Access Card Package (9th Edition)', published 2012 under ISBN 9780132606318 and ISBN 0132606313.

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