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9783319920832

Advances in National Brand and Private Label Marketing : Fifth International Conference 2018

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  • ISBN-13: 9783319920832
  • ISBN: 3319920839
  • Publication Date: 2018
  • Publisher: Springer

AUTHOR

Mart�nez-L�pez, Francisco J., G�zquez-Abad, Juan Carlos, Chernev, Alexander

SUMMARY

Mart�nez-L�pez, Francisco J. is the author of 'Advances in National Brand and Private Label Marketing : Fifth International Conference 2018', published 2018 under ISBN 9783319920832 and ISBN 3319920839.

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